For the year’s regular season, the NFL plans to team up with Cosm to air specific games in ‘mixed reality’ at all places owned by the company.
The remainder of the current campaign will see Cosm’s cameras and production teams following the NFL stadiums.
The deal makes Prime Video and NBC’s the home of Thursday Night Football, SNF, Monday Night Football fixtures on ESPN, alongside some contents aired by Fox.
Cosm was launched in 2020 and its main objective is to offer a complete experience for fans who cannot go to stadiums. It’s venue can accommodate as many as 700 people with 87-feet 12K+ LED domes. Cosm at this point is currently located in Los Angeles and Dallas and has recently announced on opening a third site in Atlanta.
Cosm began to broadcast NFL games at its venue a month ago bowing NFL week three clash between Kansas City Chiefs and Atlanta Falcons.
Tickets for Cosm’s screening of next month’s Sunday Night Football game between the Indianapolis Colts and Minnesota Vikings are available for general admission standing at US$22; seated tickets range from US$66 to US$110.
The football league of the National NHS becomes the latest sports entertainment franchise to solidify relationship with Cosm following NBA and UFC. It has a working relationship with a number of sports broadcasters among them NBC Sports, TNT Sports, Fox Sports, ESPN, and Prime Video.
In other broadcast news, the NFL has also identified that it will collaborate with ESPN and Disney to present a second stream of one of its games in animation. This is because the Cincinnati Bengals will be playing Dallas Cowboys on 9th December and the game will be aired on Disney+ and ESPN+ The game setting will be at Springfield’s Atoms Stadium, from the Simpsons television show.
All original human players will be replaced with animated characters that resemble those from the show. The broadcast will also be supported with data of the NFL player tracking from the Next Gen Stats project, as well as with technologies of Sony. It would also be available on mobile through NFL+ and would air on linear or streaming in more than 145 markets overseas, live or via replay.
Jeb Terry, president and chief executive at Cosm, who was previously on the roster of the Tampa Bay Buccaneers, said: “It was such an honour to play in the league and now to be able to be thanked for it and also work with the NFL while not in my pads, and bring a new way for the fans to watch the game we all love in virtual reality.”
Both of Cosm’s venues will broadcast the Houston Texans Thursday Night Football match against the New York Jets on 31st October.
